although nearly all of these days’s payment transactions are digital – bank card swipes, online bill pay, tap-and-pay at level of sale, and so forth. – there are still a couple of places the place money has yet to die out. you continue to frequently desire a handful of small payments to tip provider mavens like valets, baristas, the nice band at your native bar, and more. Taking these kinds of small payments digital is a challenge that Bravo aims to solve with its iOS and Android applications for simple, proximity-based totally payments.
the company, which introduced on stage at TechCrunch Disrupt SF this afternoon after being chosen as the “wildcard” winner through target audience vote casting, was once based ultimate yr in Phoenix by husband and spouse group, Dr. Hector Rodriguez and Maria Luna.
Dr. Rodriguez, whose background is in gastroenterology, initially came up with the idea for Bravo after experiencing the problem firsthand.
“Two years ago we were climbing in Southern Utah,” he explains. “And we had no cash to tip our climbing information.” He realized that there have been in reality plenty of eventualities where people are expected to tip with money, however fewer folks today elevate payments in their wallet because of the expansion of digital transactions.
Luna, meanwhile, has a marketing and administration historical past and MBA from the college of Texas in Austin. together, the two of them have launched numerous startup companies within the medical field, together with a pathology lab, surgical center, clinical workplaces, and an anesthesia firm. but they have yet to work in the know-how sector.
With Bravo, which used to be constructed with the help of an area building group, the speculation is to provide provider experts and others with a very easy option to accept payments from mobile shoppers thru a cell application that doesn’t require customers to exchange non-public data like their telephone number or e-mail.
as a substitute, when a consumer launches the app, Bravo faucets into the smartphone’s GPS to identify which Bravo professionals are neighborhood and ready to be tipped the usage of the app. (the pros can activate or off their visibility in their dashboard, allowing them to simply be discovered once they’re able to transact.)
After signing up for the app and scanning their credit score or debit card as the payment source, which you can launch the app at any time to look which provider pros are nearby and ready to be tipped. After tapping on the title you need, that you would be able to then tap on one of some pre-crammed cost amounts or which you could enter your personal. the following monitor permits you to optionally add a score and comment, if preferred.
individuals who accept pointers thru Bravo provide their banking information in the app, which lets in the funds they obtain to move right away to their account. (unlike Venmo, you don’t have to “money out” in a while.) the velocity with which payments are deposited in a user’s account depends upon the credit score or debit card used and different prerequisites. but many payments arrive within a day, while others like American categorical-based payments, take a number of days, generally.
then again, the actual payment processing is taken care of with the aid of Braintree on the backend. that means delicate information isn’t stored within the app or on Bravo’s personal servers, for security purposes.
in addition to finding carrier professionals to pay by the use of proximity, Bravo additionally supports QR codes and search, in the case you need to ship a cost to a company positioned additional away.
the corporate generates income by taking a modest 2 p.c transaction charge on all payments processed thru its provider.
bravo wildcard 1
bravo wildcard four
bravo wildcard 2
bravo wildcard 5
bravo wildcard 3
seeing that its launch in December of remaining 12 months, Bravo has grown thru word-of-mouth in the Phoenix space and today has heaps of monthly energetic users. It also now has 160 valet stations the usage of Bravo within the house, each and every with around three workers, on moderate. along with valets, Bravo discovered that others together with espresso retailer baristas, bands, and even church buildings have begun to undertake the service – the latter, as a substitute for the traditional tithing process.
the corporate can be now working with a handful of charitable companies, who’re the use of Bravo to simply accept cashless donations, including the Alice Cooper stable Rock groundwork; One vision, One World; the Shadows basis; and the Phoenix children’s hospital.
Going ahead, the bootstrapped team of three hopes to continue to make bigger Bravo, moving faraway from being exclusively interested by tipping to also allow for peer-to-peer payments and more.
This entry handed in the course of the Full-textual content RSS carrier – if this is your content and you might be studying it on somebody else’s web page, please learn the FAQ at fivefilters.org/content-simplest/faq.php#publishers.
TechCrunch » mobile